Our Blogs

What the CHIPS and Science Act means for higher education

The Creating Helpful Incentives to Produce Semiconductors for America Act (CHIPS) and Science Act of 2022 is a $280B legislative package to support the U.S. semiconductor industry with new funding for manufacturing and research and development (R&D). Here's what higher education leaders need to know.

Everyone has a role to play in student mental health

Everyone has a role to play in supporting college students' mental health. Beyond the counseling center, faculty and staff can also have an impact, but it's crucial to define their roles and provide the right resources at the right time. This post details 4 ways to improve mental health support on your campus.

Ask these 3 questions before expanding your CRM-based marketing

There are many ways enrollment leaders can leverage the power of their CRM for recruitment communications. Modern CRMs are immensely dynamic, and they offer a plethora of opportunities to streamline processes and automate communication where appropriate. But deciding when and how to leverage your CRM is not always a straightforward proposition.

5 tips to reach, engage, and enroll a more diverse graduate student body

3 Questions—and Insights—About Standardized Tests’ Place in MBA Admissions

Across hundreds of conversations with our partners about MBA programs, one of the thorniest topics has been standardized test scores – nearly always the GMAT but occasionally the GRE – and their use in admissions. Here, we’ve answered the three questions business school leaders most commonly struggle to answer when it comes to standardized tests’ role in MBA admissions.

5 ways community college presidents are supporting Black and Latino male student retention

EAB spoke with more than 20 community college presidents about their initiatives to increase Black and Latino male student retention.

4 reasons to streamline your data reporting

Learn how to improve data reporting at your institution by paring back inefficient reports.

EAB survey confirms higher ed advancement talent crisis

Without a fully staffed shop, chief advancement officers risk not meeting yearly fundraising goals at a time of ever-increasing expectations. To understand the current talent crisis, EAB conducted a survey of over 120 higher ed advancement talent leaders about their hiring and retention experiences.

Marketing to today's adult learner can be cheaper than you think with these 3 social media tactics

Social media is one of the most important spaces where consumers expect to engage with brands, but it can be difficult to align content with current online trends. To increase your college's brand awareness for today’s prospective adult students, PCO units should consider adopting these three social media tactics.